Search Engine Marketing Services
What is Search Engine Optimisation (SEO)?
SEO is business.Search Engine Optimisation is an organic way of bringing people to your website and generating leads. SEO is all about effectively and ethically using your website to improve your Page Rank (PR) onto search engines such as Google, Bing and Yahoo. If done correctly you can reap the benefits of being found on the first page of Google which can generate a substantial amount of business leads. If done incorrectly, then the consequences can be disastrous, they can include search engines banning you from their listings, hindering any chance of people finding you. That is why you should choose a marketing agency such as Media Ray that you can trust and count on.
We use white hat techniques to improve your search rankings. It’s worth noting there are no short cuts and many agencies will often claim to make ridiculous improvements in a short space of time – that’s not true, even Google says so. Treat SEO like a baby, it needs to be nurtured and monitored constantly and consistently for the greatest success.
A lot of people associate SEO with just Metatags – it is actually a lot more than just that. At Media Ray, we’ve been experienced in SEO for a number of years, helping multiple businesses in Lincolnshire and London with their SEO and we always keep up-to-date with the latest updates giving you that extra competitive advantage over your competition.
What is Pay Per Click (PPC)?
PPC is a paid form of advertising, if you don’t rank on the first page of Google, customers are unlikely to organically find you. This is where paid search comes in. You can effectively bid and pay to have a little text ad on the first page. Alternatively, if you are an e-commerce website selling products, it is worth connecting with Google Shopping – another from of paid search.
We’re a comprehensive marketing and advertising agency based near you!
Media Ray is a marketing and advertising powerhouse based in Central London, Lincoln and Casablanca; providing specialist consultancy for all businesses and organisations. Get in contact for a no-fee consultation.